Approach Personnel and their sister company Elizabeth Michael Associates engaged Bold for new brand verbals and new website builds for both companies under the group. The two recruitment businesses have a very similar structure and processes, but are in polar opposite sectors so they thought it made perfect sense to have a bespoke build, but duplicated for both sites.This allowed them to keep a large-scale project much more cost effective, whilst achieving the desired end goal for both and simplifying the web design process along the way.
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