Work - FMC Talent | BOLD

FMC Talent

Beth Wingad

Beth Wingad

Brand Manager, FMC Talent

We were ready to take the FMC Talent brand to new heights, so worked with Bold on a full rebrand project. This was a great decision, Bold were the perfect brand partner. From start to finish the team were brilliant, their response times were incredibly speedy and nothing was too much hassle. The whole team really got to know us and what we liked (and what we didn't!) and helped us to dig into exactly what would evolve our brand in the best possible way from both a visual and a copywriting perspective. They listened to us but also pushed us when we needed it to help us make some more bold (no pun intended) decisions. We’ve ended up with a brand and website that we’re chuffed to bits with - big thanks to everyone at Bold!
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The project

FMC’s clients are changing the world. They find the people that help them change it. By finding the very best people for technology companies across the globe, they work with clients across mostly niche areas of the tech space such as motorsport, medical technology, clean propulsion and smart. Being headhunters first and foremost, they are a client driven recruitment firm, and felt they needed to go through a full rebranding and web design process to better communicate with their target ICPs.

Client

FMC Talent

Industry

Tech Recruitment

Services

Brand Strategy

Visual Branding

Website Design

Years

2023

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Brand strategy

Mission

Vision

Differentiation

Taglines

Values

Promises

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